Given the prevalence of social media tools that enable users to immediately upload a picture of the culinary masterpiece they are about to enjoy, many chefs feel an increased sense of pressure to produce dishes that are unique and aesthetically appealing in a way that ensures social media exposure. Of course, it is still quite important for a dish to look good, but the appearance of a dish can only accomplish so much.
If the goal is to ensure diners keep coming back to a restaurant time and again, restaurateurs need to refocus their attention on the overall appeal of the meals they create. Traditional restaurant reviews are still a critical component in ensuring the success of any establishment, and a culinary writer is going to evaluate the restaurant on a variety of factors that go well beyond whether or not the dishes are photogenic.